There’s a common thread that connects artisanal determination, bold innovation, and South Tyrolean identity: it’s called Casba. Its founder, Giacomo Raimondi, 34 years old and originally from Bolzano, is the man who shaped this vision — taking the brand from a garage in Laives to national prominence.
Recently, we had the pleasure of welcoming Giacomo Raimondi, founder of Casba, to our event “The Essence of Craft.” His participation allowed us to show the audience how his relentless passion and visionary approach perfectly embody the essence of evolved craftsmanship that we celebrate. Casba’s attitude — merging technical research with ethical values — stood out unmistakably. Giacomo personally shared the incredible journey of the brand, molded by his endless drive. It was a key moment to reveal the philosophy behind the success of a brand that makes functionality its future.
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The Origins: From a Garage in Laives to the South Tyrolean Self-Made Manifesto
Casba’s story is the archetype of a business born from pure willpower. It’s 2014, and the “studio” isn’t a polished showroom but a garage in Laives, South Tyrol. Giacomo Raimondi, the founder, built everything without a formal education in fashion — proving that true engines are passion, curiosity, and the desire to create. From that garage came the first pioneering T-shirts, which defined the brand’s identity: disruptive design backed by strong self-made values.
Today, Casba’s artisanal spirit reaches its peak in its Studio-Store located in Piazza Gries, Bolzano — a true concept space where visitors can experience the evolution of each product firsthand. The key phrase here is: Giacomo Raimondi, founder of Casba — a South Tyrolean self-made brand in constant growth.
Functional Design and “Futuristic” Aesthetics: The Casba Method
Casba positions itself as an independent studio and brand of clothing, accessories, and functional objects. Its mission is clear: to create products conceived “from idea to product”, meeting real needs while stripping away the superfluous to reach the essence.
Casba’s design is renowned for its futuristic aesthetic and for its strong integration of advanced technologies into everyday life. It’s not just about style — it’s about performance: think of T-shirts inspired by aerospace technologies, accessories with magnetic pockets for quick and secure access, or “vest” bags with technical coatings ensuring durability and resilience. This tech-wear approach is the tangible expression of Casba’s method — coherence, functionality, and recognizability in every detail.
Strategic Partnerships and Strong Presence: The Casba World
Casba’s success goes far beyond South Tyrol, thanks to strategic partnerships with global players that highlight its commitment to performance and lifestyle. Collaborations with companies like Delta Airlines and Vibram (leader in technical soles) underline its focus on travel and performance, while partnerships with 24 Bottles and Doomsday emphasize the link with sustainable lifestyle and street culture.
At the same time, Casba has become a must-have among trend-setting artists. Names like Ghali, Salmo, Marracash, Mahmood, and fashion designer Marcelo Burlon have embraced Casba, consolidating the brand as a symbol of fashion that fuses street credibility with luxury innovation.
Real Sustainability and Ethical Vision
Behind the avant-garde aesthetic lies a deep ethical commitment. Casba promotes authentic sustainability — going beyond greenwashing by focusing on durability and reducing environmental impact. This translates into the use of long-lasting materials, natural scraps, and recycled polymers. Continuous experimentation drives the brand: from optical fibers to laser cutting techniques, every innovation aims to create products built to last.
The future vision of Giacomo Raimondi, founder of Casba, is clear: to expand collaborations and embrace new technological challenges — while staying true to the self-made ethos and coherence that have made Casba a standout example of functional Made in Italy excellence.
Looking for innovation born from passion?
Explore Casba’s collections at the Studio-Store in Piazza Gries, Bolzano, or at selected retailers such as Sportler.
